"Fast forward ten years and the need to understand the buying decision has never been more important. For high consideration buying decisions, buyers frequently struggle to get the information they need to evaluate competitive alternatives and feel confident in their choices. Research shows this results in lost sales for providers and missed opportunities for buyers to improve their business. While providers may have a sense for the outcomes that buyers expect from investing in their solutions, most are still unaware of the ...
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"Fast forward ten years and the need to understand the buying decision has never been more important. For high consideration buying decisions, buyers frequently struggle to get the information they need to evaluate competitive alternatives and feel confident in their choices. Research shows this results in lost sales for providers and missed opportunities for buyers to improve their business. While providers may have a sense for the outcomes that buyers expect from investing in their solutions, most are still unaware of the features that are most important to them and concerns they have moving away from the status quo. There are also questions about when, where, and how buyers seek out information to inform a particular buying decision they are involved in. Without this knowledge, marketers are wasting time and resources on their best guesses about what buyers really need. As a result, the second edition of the book will focus on four areas"--
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Add this copy of Buyer Personas, Revised and Expanded: Gain Deep Insight to cart. $21.62, new condition, Sold by GreatBookPricesUK5 rated 5.0 out of 5 stars, ships from Castle Donington, DERBYSHIRE, UNITED KINGDOM, published 2024 by Wiley.
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New. Sewn binding. Cloth over boards. 240 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Buyer Personas, Revised and Expanded: Gain Deep Insight to cart. $22.16, new condition, Sold by Ria Christie Books rated 4.0 out of 5 stars, ships from Uxbridge, MIDDLESEX, UNITED KINGDOM, published 2024 by Wiley.
Add this copy of Buyer Personas, Revised and Expanded to cart. $22.55, new condition, Sold by Books2anywhere rated 5.0 out of 5 stars, ships from Fairford, GLOUCESTERSHIRE, UNITED KINGDOM, published 2024 by John Wiley & Sons Inc.
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PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
Add this copy of Buyer Personas, Revised and Expanded to cart. $23.96, new condition, Sold by Paperbackshop International rated 1.0 out of 5 stars, ships from Fairford, GLOS, UNITED KINGDOM, published 2024 by John Wiley & Sons Inc.
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PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
Add this copy of Buyer Personas, Revised and Expanded: Gain Deep Insight to cart. $24.71, new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2024 by Wiley.
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New. Sewn binding. Cloth over boards. 240 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Buyer Personas Revised and Expanded: Gain Deep Ins to cart. $24.72, new condition, Sold by indoo rated 4.0 out of 5 stars, ships from Avenel, NJ, UNITED STATES, published 2024 by Wiley.
Add this copy of Buyer Personas, Revised and Expanded: Gain Deep Insight to cart. $27.93, new condition, Sold by Kennys.ie rated 4.0 out of 5 stars, ships from Galway, IRELAND, published 2024 by Wiley.
