Data Mining for Design and Marketing shows how to design and integrate data mining tools into human thinking processes in order to make better business decisions, especially in designing and marketing products and systems. The expert contributors discuss how data mining can identify valuable consumer patterns, which aid marketers and designers in detecting consumers' needs. They also explore visualization tools based on the computational methods of data mining. Discourse analysis, chance discovery, knowledge discovery, ...
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Data Mining for Design and Marketing shows how to design and integrate data mining tools into human thinking processes in order to make better business decisions, especially in designing and marketing products and systems. The expert contributors discuss how data mining can identify valuable consumer patterns, which aid marketers and designers in detecting consumers' needs. They also explore visualization tools based on the computational methods of data mining. Discourse analysis, chance discovery, knowledge discovery, formal concept analysis, and an adjacency matrix are just some of the novel approaches covered. The book explains how these methods can be applied to website design, the retrieval of scientific articles from a database, personalized e-commerce support tools, and more. Through the techniques of data mining, this book demonstrates how to effectively design business processes and develop competitive products and services. By embracing data mining tools, businesses can better understand the behavior and needs of their customers.
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Add this copy of Data Mining for Design and Marketing to cart. £84.10, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2017 by CRC Press.
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New. Print on demand Contains: Illustrations, black & white, Tables, black & white. Chapman & Hall/CRC Data Mining and Knowledge Discovery Series . Includes: tables, black & white, illustrations, black & white. Intended for professional and scholarly audience.
Add this copy of Data Mining for Design and Marketing to cart. £86.64, new condition, Sold by Booksplease rated 4.0 out of 5 stars, ships from Southport, MERSEYSIDE, UNITED KINGDOM, published 2017 by CRC Press.
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New. Contains: Illustrations, black & white, Tables, black & white. Chapman & Hall/CRC Data Mining and Knowledge Discovery Series . Includes: illustrations, black & white, tables, black & white. Intended for professional and scholarly audience.
Add this copy of Data Mining for Design and Marketing to cart. £91.51, new condition, Sold by GreatBookPricesUK5 rated 4.0 out of 5 stars, ships from Castle Donington, DERBYSHIRE, UNITED KINGDOM, published 2017 by CRC Press.
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New. Contains: Illustrations, black & white, Tables, black & white. Chapman & Hall/CRC Data Mining and Knowledge Discovery Series . Includes: illustrations, black & white, tables, black & white. Intended for professional and scholarly audience. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Data Mining for Design and Marketing to cart. £92.00, new condition, Sold by Ria Christie Books rated 5.0 out of 5 stars, ships from Uxbridge, MIDDLESEX, UNITED KINGDOM, published 2017 by CRC Press.
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New. Contains: Illustrations, black & white, Tables, black & white. Chapman & Hall/CRC Data Mining and Knowledge Discovery Series . Includes: tables, black & white, illustrations, black & white. Intended for professional and scholarly audience.
Add this copy of Data Mining for Design and Marketing to cart. £96.02, new condition, Sold by Books2anywhere rated 5.0 out of 5 stars, ships from Fairford, GLOUCESTERSHIRE, UNITED KINGDOM, published 2017 by CRC Press.
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PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
Add this copy of Data Mining for Design and Marketing to cart. £100.78, new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2017 by CRC Press.
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New. Contains: Illustrations, black & white, Tables, black & white. Chapman & Hall/CRC Data Mining and Knowledge Discovery Series . Includes: illustrations, black & white, tables, black & white. Intended for professional and scholarly audience. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Data Mining for Design and Marketing (Chapman & Hall to cart. £135.72, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2017 by Chapman and Hall/CRC.
Add this copy of Data Mining for Design and Marketing to cart. £210.75, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2009 by CRC Press.
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New. Print on demand Sewn binding. Paper over boards. 336 p. Contains: Unspecified, Illustrations, black & white, Tables, black & white, Maps, Figures. Chapman & Hall/CRC Data Mining and Knowledge Discovery.
