Bernd Schmitt presents a holistic approach to marketing, an approach which is unabashedly consumer-centric. What do products MEAN to consumers? What is it that people experience in the act of consumption? Schmitt answers these questions and more, in supple prose which belies the wealth of concrete recommendations the book contains.
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Bernd Schmitt presents a holistic approach to marketing, an approach which is unabashedly consumer-centric. What do products MEAN to consumers? What is it that people experience in the act of consumption? Schmitt answers these questions and more, in supple prose which belies the wealth of concrete recommendations the book contains.
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Add this copy of Experiential Marketing: How to Get Customers to Sense, to cart. £7.32, good condition, Sold by Books-FYI rated 5.0 out of 5 stars, ships from cadiz, KY, UNITED STATES, published 1999 by Free Press.
Add this copy of Experiential Marketing to cart. £8.06, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1999 by Free Press.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. In good all round condition. Dust Jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 600grams, ISBN: 9780684854236.
Add this copy of Experiential Marketing: How to Get Customers to Sense, to cart. £8.14, very good condition, Sold by Business History rated 5.0 out of 5 stars, ships from Erlanger, KY, UNITED STATES, published 1999 by Free Press.
Add this copy of Experiential Marketing: How to Get Customers to Sense, to cart. £8.86, like new condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1999 by Free Press.
Add this copy of Experiential Marketing: How to Get Customers to Sense, to cart. £9.76, very good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1999 by Free Press.
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Very Good. Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp.
Add this copy of Experiential Marketing: How to Get Customers to Sense, to cart. £9.97, very good condition, Sold by Foggypaws rated 5.0 out of 5 stars, ships from Sonoma, CA, UNITED STATES, published 1999 by Free Press.
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Hardcover in very good condition. Writing on a few inside pages. Other than that, all inside pages are in great shape. Minor shelf wear to the dust jacket.
Add this copy of Experiential Marketing: How to Get Customers to Sense, to cart. £15.45, very good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 1999 by Free Press.
Add this copy of Experiential Marketing: How to Get Customers to Sense, to cart. £15.45, good condition, Sold by Russell Books rated 4.0 out of 5 stars, ships from Victoria, BC, CANADA, published 1999 by Free Press.
Add this copy of Experiential Marketing: How to Get Customers Sense, to cart. £16.26, good condition, Sold by Gear rated 4.0 out of 5 stars, ships from Bronx, NY, UNITED STATES, published 1999 by The Free Press/ A Division of Simon & Schuster, Inc..
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Carla Bolte (Desgin); Tom Lau (Jacket Design); Shasti O'Leary (Jacket Illustration); Sports Chrome (Jacket Photo, Sky); The... Very Good in Very Good jacket. Book. 8vo or 8° (Medium Octavo): 7¾" x 9¾" tall. 280 pp. Essentially nearly flawless copy with minimal external wear. Yellow and pink highlighting throughout text. Dj shows minimal wear around edges.
Add this copy of Experiential Marketing: How to Get Customers to Sense, to cart. £26.81, very good condition, Sold by AJA Bookstore rated 5.0 out of 5 stars, ships from Venice, CA, UNITED STATES, published 1999 by Free Press.
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First Edition, first printing with full number line in near fine / very good condition. The pages are clean and crisp, in like new condition, with no bent corners. Boards are solid, and the spine is square and tight. The dust jacket has a tiny bit of shelf wear, but otherwise the book is in excellent condition with an unclipped DJ, and no remainder mark. All items guaranteed, and a portion of each sale supports social programs in Los Angeles. Ships from CA.
