The first monograph, design manual, and manifesto by Michael Bierut, one of the world's most renowned graphic designers--a career retrospective that showcases more than thirty-five of his most noteworthy projects for clients as the Brooklyn Academy of Music, the Yale School of Architecture, the New York Times , Saks Fifth Avenue, and the New York Jets, and reflects eclectic enthusiasm and accessibility that has been the hallmark of his career. Prot???g??? of design legend Massimo Vignelli and partner in the New York ...
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The first monograph, design manual, and manifesto by Michael Bierut, one of the world's most renowned graphic designers--a career retrospective that showcases more than thirty-five of his most noteworthy projects for clients as the Brooklyn Academy of Music, the Yale School of Architecture, the New York Times , Saks Fifth Avenue, and the New York Jets, and reflects eclectic enthusiasm and accessibility that has been the hallmark of his career. Prot???g??? of design legend Massimo Vignelli and partner in the New York office of the international design firm Pentagram, Michael Bierut has had one of the most varied and successful careers of any living graphic designer, serving a broad spectrum of clients as diverse as Saks Fifth Avenue, Harley-Davidson, the Atlantic Monthly , the William Jefferson Clinton Foundation, Billboard , Princeton University, the New York Jets, the Brooklyn Academy of Music, and the Morgan Library. How to , Bierut's first career retrospective, is a landmark work in the field. Featuring more than thirty-five of his projects, it reveals his philosophy of graphic design--how to use it to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) change the world. Specially chosen to illustrate the breadth and reach of graphic design today, each entry demonstrates Bierut's eclectic approach. In his entertaining voice, the artist walks us through each from start to finish, mixing historic images, preliminary drawings (including full-size reproductions of the notebooks he has maintained for more than thirty-five years), working models and rejected alternatives, as well as the finished work. Throughout, he provides insights into the creative process, his working life, his relationship with clients, and the struggles that any design professional faces in bringing innovative ideas to the world. Offering insight and inspiration for artists, designers, students, and anyone interested in how words, images, and ideas can be put together, How to provides insight to the design process of one of this century's most renowned creative minds.
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Add this copy of How to Use Graphic Design to Sell Things, Explain to cart. $24.91, good condition, Sold by Seattle Goodwill rated 5.0 out of 5 stars, ships from Seattle, WA, UNITED STATES, published 2015 by Harper Design.
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Add this copy of How to Use Graphic Design to Sell Things, Explain to cart. $57.00, like new condition, Sold by Southampton Sag Harbor Books rated 4.0 out of 5 stars, ships from Southampton, NY, UNITED STATES, published 2015 by Harper Design.
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Like New. First Edition, First Printing. Not price-clipped. Published by Harper Design, 2015. Quarto. Hardcover. Book is like new with very light bumps to the corners. Dust jacket is like new with very light shelf wear. A fine copy of this look into the world of graphic design.100% positive feedback. 30 day money back guarantee. NEXT DAY SHIPPING! Excellent customer service. Please email with any questions. All books packed carefully and ship with free delivery confirmation/tracking. All books come with free bookmarks. Ships from Sag Harbor, New York.