One of the world's leading authorities on writing copy that sells more product lays out solid principles for making catalog copy pull -- and then loads page after page with examples showing how to do it (and not do it). Includes handy "rules-of-thumb" guidelines and checklists you can use to guarantee success at every stage of the process.
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One of the world's leading authorities on writing copy that sells more product lays out solid principles for making catalog copy pull -- and then loads page after page with examples showing how to do it (and not do it). Includes handy "rules-of-thumb" guidelines and checklists you can use to guarantee success at every stage of the process.
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Add this copy of How to Write Powerful Catalog Copy to cart. $68.09, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1993 by Dartnell Corp.
Add this copy of How to Write Powerful Catalog Copy to cart. $76.50, like new condition, Sold by Rob the Book Man rated 5.0 out of 5 stars, ships from Vancouver, WA, UNITED STATES, published 1990 by Chicago, Illinois, U.S.A. : Bonus Books.
Add this copy of How to Write Powerful Catalog Copy to cart. $76.51, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1990 by Irwin Professional Publishing.
