Value-Added, Every Time. Grewal's value-based approach emphasizes that even the best products and services will go unsold if marketers cannot communicate their value. M: Marketing is the most concise, impactful approach to Principles of Marketing on the market, with tightly integrated topics that explore both marketing fundamentals and new influencers, all in an engaging format that allows for easy classroom and assignment management. A robust suite of instructor resources and regularly updated Grewal/Levy author blog ...
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Value-Added, Every Time. Grewal's value-based approach emphasizes that even the best products and services will go unsold if marketers cannot communicate their value. M: Marketing is the most concise, impactful approach to Principles of Marketing on the market, with tightly integrated topics that explore both marketing fundamentals and new influencers, all in an engaging format that allows for easy classroom and assignment management. A robust suite of instructor resources and regularly updated Grewal/Levy author blog provide a steady stream of current, fresh ideas for the classroom. Grewal/Levy's M: Marketing 5th edition is available through McGraw-Hill Connect???, a subscription-based learning service accessible online through personal computer or tablet. A subscription to Connect includes the following: * SmartBook??? - an adaptive digital version of the course textbook that personalizes the reading experience based on how well students are learning the content. * Access to homework assignments, quizzes, syllabus, notes, reminders, and other important files for the course. Auto-graded assignments in Connect Marketing include iSeeIt! concept animations, video cases, and other application exercises that challenge students to apply concepts and examine how firms analyze, create, deliver, communicate, and capture value. Contact your Learning Technology Representative for a complete list of assignments by chapter and learning outcome. * Progress dashboards that quickly show students how they are performing on assignments, with tips for improvement. * The option to purchase (for a small fee) a print version of the book. This binder-ready, loose-leaf version includes free shipping. Complete system requirements to use Connect can be found here.
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Add this copy of M: Marketing to cart. $55.44, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2022 by McGrawhill Education.
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Add this copy of M Marketing to cart. $59.16, like new condition, Sold by TextbookRush rated 5.0 out of 5 stars, ships from Grandview Hts, OH, UNITED STATES, published 2022 by McGrawhill Education.
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Fine. All orders ship SAME or NEXT business day. Expedited shipments will be received in 1-5 business days within the United States. We proudly ship to APO/FPO addresses. 100% Satisfaction Guaranteed!
Add this copy of M Marketing to cart. $59.16, good condition, Sold by TextbookRush rated 5.0 out of 5 stars, ships from Grandview Hts, OH, UNITED STATES, published 2022 by McGrawhill Education.
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Good. All orders ship SAME or NEXT business day. Expedited shipments will be received in 1-5 business days within the United States. We proudly ship to APO/FPO addresses. 100% Satisfaction Guaranteed!
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Fair. Assume it may have one of the following conditions; Light water staining/damage, but not enough to affect the usage of the book, a cover that has been taped or repaired, repaired binding and/or highlighting and annotations throughout, but the book will get you through a term. If you are a picky buyer you probably want to look for a more expensive book. All of our books come with a 30 day, money back guarantee. Item does not include any supplemental items such as access codes, discs, etc. Order.
Add this copy of M: Marketing to cart. $131.50, new condition, Sold by Fastship Store - rated 4.0 out of 5 stars, ships from Apache Junction, AZ, UNITED STATES, published 2022 by McGrawhill Education.
