In 1990, George Day coined the phrase "market driven" and revolutionized the way companies worldwide think about business. Instead of just the marketing or sales departments, Day reminds us, it's every employee in every company who needs to always consider the market. This pioneering volume--enhanced by examples, from Day's work with such world-renowned companies as General Motors, Marriott, Kodak, General Electric, H.J. Heinz, IKEA, Nestle, and 3M--is the essential guide to this proven strategic approach.
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In 1990, George Day coined the phrase "market driven" and revolutionized the way companies worldwide think about business. Instead of just the marketing or sales departments, Day reminds us, it's every employee in every company who needs to always consider the market. This pioneering volume--enhanced by examples, from Day's work with such world-renowned companies as General Motors, Marriott, Kodak, General Electric, H.J. Heinz, IKEA, Nestle, and 3M--is the essential guide to this proven strategic approach.
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Add this copy of Market Driven Strategy: Processes for Creating Value to cart. $5.29, very good condition, Sold by Greener Books rated 4.0 out of 5 stars, ships from London, UNITED KINGDOM, published 1999 by Free Press.
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Add this copy of Market Driven Strategy: Processes for Creating Value to cart. $5.34, good condition, Sold by Goldstone Books rated 4.0 out of 5 stars, ships from Ammanford, CARMS, UNITED KINGDOM, published 1999 by Free Press.
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Good. All orders are dispatched within 1 working day from our UK warehouse. Established in 2004, we are dedicated to recycling unwanted books on behalf of a number of UK charities who benefit from added revenue through the sale of their books plus huge savings in waste disposal. No quibble refund if not completely satisfied.
Add this copy of Market Driven Strategy: Processes for Creating Value to cart. $9.94, poor condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1999 by Free Press.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. In poor condition, suitable as a reading copy. Dust Jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 800grams, ISBN: 9780684865362.
Add this copy of Market Driven Strategy: Processes for Creating Value to cart. $10.00, very good condition, Sold by Top Notch Books rated 4.0 out of 5 stars, ships from Tolar, TX, UNITED STATES, published 1990 by Free Press.
Add this copy of Market Driven Strategy: Processes for Creating Value to cart. $10.00, very good condition, Sold by Business History rated 2.0 out of 5 stars, ships from Erlanger, KY, UNITED STATES, published 1990 by Free Press.
Add this copy of Market Driven Strategy: Processes for Creating Value to cart. $10.05, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 1999 by Free Press.
Add this copy of Market Driven Strategy: Processes for Creating Value to cart. $10.05, very good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1999 by Free Press.
Add this copy of Market Driven Strategy: Processes for Creating Value to cart. $10.12, good condition, Sold by Orion Tech rated 5.0 out of 5 stars, ships from Arlington, TX, UNITED STATES, published 1999 by Free Press.
Add this copy of Market Driven Strategy: Processes for Creating Value to cart. $10.38, like new condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 1990 by Free Press.
Add this copy of Market Driven Strategy: Processes for Creating Value to cart. $10.86, good condition, Sold by BooksRun rated 5.0 out of 5 stars, ships from Philadelphia, PA, UNITED STATES, published 1990 by Free Press.