The importance of media economics became apparent in the massive business reorganizations of the 1980s and the 1990s. Due to regulatory, technological and financial changes, media became the target of takeovers, breakups, mergers and acquisitions. Media economics became much more than understanding cash flow within a single business organization. This book is designed to focus on the principles of economics in the business sector and to apply them to specific media industries. This volume examines the process of media ...
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The importance of media economics became apparent in the massive business reorganizations of the 1980s and the 1990s. Due to regulatory, technological and financial changes, media became the target of takeovers, breakups, mergers and acquisitions. Media economics became much more than understanding cash flow within a single business organization. This book is designed to focus on the principles of economics in the business sector and to apply them to specific media industries. This volume examines the process of media economics decision making through an exploration of such topics as industrial restructuring, regulatory constraints upon media operations, and changing economic value. The structure and value of media industries have changed rapidly over the last decade. Thus, it is important to understand the mechanics of such changes so as to provide insight into the processes reproducing contemporary trends in media economics, rather than simply documenting historical patterns. The first part of this book focuses on the concerns of media economics, the techniques of economic and business analysis, and overall characteristics of the rapidly changing media environment. The second part examines economic practice within specific media industries.
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Add this copy of Media Economics (Routledge Communication Series) to cart. $0.99, good condition, Sold by Phatpocket Limited rated 4.0 out of 5 stars, ships from Waltham Abbey, ESSEX, UNITED KINGDOM, published 2003 by Routledge.
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Good. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry.
Add this copy of Media Economics: Theory & Practice to cart. $4.32, good condition, Sold by Phatpocket Limited rated 4.0 out of 5 stars, ships from Waltham Abbey, ESSEX, UNITED KINGDOM, published 1998 by Routledge.
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Good. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry.
Add this copy of Media Economics: Theory and Practice to cart. $9.46, good condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2003 by Routledge.
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Add this copy of Media Economics: Theory & Practice to cart. $14.29, like new condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 1998 by Routledge.
Add this copy of Media Economics: Theory and Practice Third Edition to cart. $15.98, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2004 by LEA.
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Good Condition. Has bookstore sticker on spine and back cover. Some Marking, Light Shelf Wear, Looks nice. 301 pages. Multiple copies available this title. Quantity Available: 4. Shipped Weight: Under 1 kilo. Category: Economics; ISBN: 0805845801. ISBN/EAN: 9780805845808. Pictures of this item not already displayed here available upon request. Inventory No: 1561057846.
Add this copy of Media Economics: Theory and Practice Third Edition to cart. $16.89, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2004 by LEA.
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Very Good Condition. Has bookstore sticker on spine and back cover. Some Marking, Light Shelf Wear, Looks nice. 301 pages. Multiple copies available this title. Quantity Available: 2. Shipped Weight: Under 1 kilo. Category: Economics; ISBN: 0805845801. ISBN/EAN: 9780805845808. Pictures of this item not already displayed here available upon request. Inventory No: 1561056018.
Add this copy of Media Economics: Theory and Practice Third Edition to cart. $17.98, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2004 by LEA.
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Very Good Condition. Has bookstore sticker on spine and back cover. Text appears clean, Light Shelf Wear, Looks very nice. 301 pages. Multiple copies available this title. Quantity Available: 5. Shipped Weight: Under 1 kilo. Category: Economics; ISBN: 0805845801. ISBN/EAN: 9780805845808. Pictures of this item not already displayed here available upon request. Inventory No: 1561056017.
Add this copy of Media Economics: Theory and Practice. 2nd Edition to cart. $18.92, very good condition, Sold by Bingo Used Books rated 4.0 out of 5 stars, ships from Vancouver, WA, UNITED STATES, published 1998 by Mahwah, New Jersey, U.S.A. : Lawrence Erlbaum Assoc Inc.
