This guide to copy-writing presents and explains simple, time-tested rules that cover two main areas: general writing rules for how to motivate readers and adapt copy for the Internet; and specific rules for direct mail letters, television, card decks, and fund raising, for example.
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This guide to copy-writing presents and explains simple, time-tested rules that cover two main areas: general writing rules for how to motivate readers and adapt copy for the Internet; and specific rules for direct mail letters, television, card decks, and fund raising, for example.
Read Less
Add this copy of On the Art of Writing Copy: the Best of Print, to cart. $9.36, very good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2000 by Amacom.
Add this copy of On the Art of Writing Copy: the Best of Print, to cart. $9.36, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2000 by Amacom.
Add this copy of On the Art of Writing Copy: the Best of * Print * to cart. $14.50, very good condition, Sold by HPB-Ruby rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2000 by AMACOM.
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Add this copy of On the Art of Writing Copy: the Best of Print, to cart. $31.59, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2000 by Amacom.
Add this copy of On the Art of Writing Copy to cart. $82.13, new condition, Sold by discount_scientific_books rated 5.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 2000 by Amacom.
Add this copy of On the Art of Writing Copy: the Best of * Print * to cart. $82.65, new condition, Sold by GridFreed rated 5.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 2000 by AMACOM.
Add this copy of On the Art of Writing Copy to cart. $85.31, new condition, Sold by discount_scientific_books rated 5.0 out of 5 stars, ships from Sterling Heights, MI, UNITED STATES, published 2000 by Amacom.
Add this copy of On the Art of Writing Copy: the Best of * Print * to cart. $16.74, very good condition, Sold by HPB-Emerald rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2000 by Amacom Books.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of On the Art of Writing Copy: the Best of Print, to cart. $27.59, very good condition, Sold by More Than Words rated 4.0 out of 5 stars, ships from Waltham, MA, UNITED STATES, published 2000 by Amacom.
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