Strategic Copywriting is a detailed how-to guide on techniques for writing and designing ads in newspapers, magazines, and other print media, as well as those broadcast on radio and television. Edd Applegate walks the reader through the proven principles of writing advertisements, analyzing real ads to illustrate why certain words, phrases, and techniques are used and how they are or aren't effective in attracting consumers."
Read More
Strategic Copywriting is a detailed how-to guide on techniques for writing and designing ads in newspapers, magazines, and other print media, as well as those broadcast on radio and television. Edd Applegate walks the reader through the proven principles of writing advertisements, analyzing real ads to illustrate why certain words, phrases, and techniques are used and how they are or aren't effective in attracting consumers."
Read Less
Add this copy of Strategic Copywriting: How to Create Effective to cart. £120.87, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2025 by Bloomsbury Academic.
Add this copy of Strategic Copywriting: How to Create Effective to cart. £11.13, very good condition, Sold by ThriftBooks-Atlanta rated 4.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2015 by Rowman & Littlefield Publishers.
Add this copy of Strategic Copywriting: How to Create Effective to cart. £47.16, fair condition, Sold by Upward bound books rated 5.0 out of 5 stars, ships from Valrico, FL, UNITED STATES, published 2015 by Rowman & Littlefield Publishers.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Fair. Books may exhibit damage including dents creases and folded pages. Some volumes may contain annotations or highlighted sections. PLEASE NOTE that extras or accessories may not be included. Additionally digital codes and CDs have not been verified for functionality and may be inoperative.
Add this copy of Strategic Copywriting: How to Create Effective to cart. £48.87, good condition, Sold by Zoom Books East rated 5.0 out of 5 stars, ships from Glendale Heights, IL, UNITED STATES, published 2015 by Rowman & Littlefield Publishers.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Book is in very good condition and may include minimal underlining highlighting. The book can also include From the library of labels. May not contain miscellaneous items toys dvds etc. We offer 100% money back guarantee and 24 7 customer service.
Add this copy of Strategic Copywriting: How to Create Effective to cart. £51.39, like new condition, Sold by GreatBookPricesUK5 rated 4.0 out of 5 stars, ships from Castle Donington, DERBYSHIRE, UNITED KINGDOM, published 2015 by Rowman & Littlefield Publishers.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Fine. Trade paperback (US). Glued binding. 310 p. Contains: Unspecified, Illustrations, black & white, Tables. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Strategic Copywriting: How to Create Effective to cart. £52.47, new condition, Sold by Ria Christie Books rated 4.0 out of 5 stars, ships from Uxbridge, MIDDLESEX, UNITED KINGDOM, published 2015 by Rowman & Littlefield Publishers.
Add this copy of Strategic Copywriting: How to Create Effective to cart. £52.67, new condition, Sold by GreatBookPricesUK5 rated 4.0 out of 5 stars, ships from Castle Donington, DERBYSHIRE, UNITED KINGDOM, published 2015 by Rowman & Littlefield Publishers.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Trade paperback (US). Glued binding. 310 p. Contains: Unspecified, Illustrations, black & white, Tables. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.