The Wall Street Journal christened the deal "the biggest industrial merger of all time." The marriage of Daimler and Chrysler promised to rock the global auto industry and draw up a blueprint for international consolidation on an epic scale. But the union of Chrysler, the blue-collar maker of Jeeps and minivans, with Daimler, the crown jewel of German industry, didn't turn out to be a merger made in heaven. When the dust settled, Daimler had bought Chrysler, and the shock waves reverberated on both sides of the Atlantic. ...
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The Wall Street Journal christened the deal "the biggest industrial merger of all time." The marriage of Daimler and Chrysler promised to rock the global auto industry and draw up a blueprint for international consolidation on an epic scale. But the union of Chrysler, the blue-collar maker of Jeeps and minivans, with Daimler, the crown jewel of German industry, didn't turn out to be a merger made in heaven. When the dust settled, Daimler had bought Chrysler, and the shock waves reverberated on both sides of the Atlantic. An American icon lost its independence, and a German giant grew in power and influence. The DaimlerChrysler deal brought together two automotive superpowers and triggered a chain reaction among competitors seeking partners around the world. In a gripping narrative ripped from the from the daily headlines, Bill Vlasic and Bradley A. Stertz of the Detroit News go behind the scenes of the defining corporate drama of the decade. With groundbreaking reporting, they reveal the untold story behind the unsuccessful attempt to take over Chrysler by its biggest shareholder, the reclusive billionaire Kirk Kerkorian, and its legendary retired CEO, Lee Iacocca. Their startling grab for the smallest of Detroit's Big Three automakers sparked secret talks between Chrysler and Daimler on a massive joint venture. The first deal collapsed, but it set the stage for the final, intense negotiations between Chrysler chairman Robert Eaton and Daimler chairman Jurgen Schrempp. It was hailed as a historic "merger of equals," but the euphoria evaporated amid a clash of cultures, identities, and personalities. The action moves feverishly around the world with larger-than-life characters in the high-stakes arena of international automaking. Taken for a Ride follows the twists and turns in the road to DaimlerChrysler and, in the end, emerges as a cautionary tale of the risks and rewards of going global.
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Add this copy of Taken for a Ride: How Daimler-Benz Drove Off With to cart. $8.27, good condition, Sold by Zoom Books East rated 4.0 out of 5 stars, ships from Glendale Heights, IL, UNITED STATES, published 2001 by Harper Paperbacks.
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Book is in good condition and may include underlining highlighting and minimal wear. The book can also include From the library of labels. May not contain miscellaneous items toys dvds etc. We offer 100% money back guarantee and 24 7 customer service.
Add this copy of Taken for a Ride: How Daimler-Benz Drove Off With to cart. $8.61, fair condition, Sold by ZBK Books rated 5.0 out of 5 stars, ships from Woodland Park, NJ, UNITED STATES, published 2001 by Harper Paperbacks.
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Fair. Used book-May contain writing notes highlighting bends or folds. Text is readable book is clean and pages and cover mostly intact. May show normal wear and tear. Item may be missing CD. May include library marks. Fast Shipping.
Add this copy of Taken for a Ride: How Daimler-Benz Drove Off With to cart. $8.75, fair condition, Sold by Gulf Coast Books rated 5.0 out of 5 stars, ships from Memphis, TN, UNITED STATES, published 2000 by William Morrow.
Add this copy of Taken for a Ride: How Daimler-Benz Drove Off With to cart. $9.29, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2001 by Harper Paperbacks.
Add this copy of Taken for a Ride: How Daimler-Benz Drove Off With to cart. $9.29, very good condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2001 by Harper Paperbacks.
Add this copy of Taken for a Ride: How Daimler-Benz Drove Off With to cart. $9.99, very good condition, Sold by Websters Bookstore Cafe rated 4.0 out of 5 stars, ships from State College, PA, UNITED STATES, published 2000 by William Morrow.
Add this copy of Taken for a Ride: How Daimler-Benz Drove Off with to cart. $10.00, very good condition, Sold by Business History rated 5.0 out of 5 stars, ships from Erlanger, KY, UNITED STATES, published 2000 by William Morrow & Company.
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Very good in very good dust jacket. ex library. Sewn binding. Cloth over boards. With dust jacket. 372 p. Contains: Illustrations. Audience: General/trade.
Add this copy of Taken for a Ride: How Daimler-Benz Drove Off With to cart. $10.31, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2000 by William Morrow.
Add this copy of Taken for a Ride: How Daimler-Benz Drove Off With to cart. $10.61, fair condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2000 by William Morrow and Company.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 800grams, ISBN: 9780471497325.
