This book describes the failure of the once powerful U.S. newspaper industry to adapt in the online era. From a historical perspective the book examines the issues and forces that shaped the industry, during the formative years of the online era through to today's wireless-based marketplace, taking into account how consumers embraced interactivity and the ensuing emergence of user-generated content. Numerous examples critically detail how newspaper companies viewed online media forms, how they deployed them, and for what ...
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This book describes the failure of the once powerful U.S. newspaper industry to adapt in the online era. From a historical perspective the book examines the issues and forces that shaped the industry, during the formative years of the online era through to today's wireless-based marketplace, taking into account how consumers embraced interactivity and the ensuing emergence of user-generated content. Numerous examples critically detail how newspaper companies viewed online media forms, how they deployed them, and for what purpose. The Decline of the Daily Newspaper provides insight into how the decisions made in the early years of the online era have influenced the industry's current economic condition.
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Add this copy of The Decline of the Daily Newspaper: How an American to cart. $32.28, good condition, Sold by Swan Trading Company rated 5.0 out of 5 stars, ships from GEORGETOWN, TX, UNITED STATES, published 2012 by Peter Lang Inc., International Academic Publishers.
Edition:
2012, Peter Lang Inc., International Academic Publishers
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Edition:
2012, Peter Lang Inc., International Academic Publishers
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Edition:
2012, Peter Lang Inc., International Academic Publishers
Publisher:
Peter Lang Inc., International Academic Publishers
Published:
1/2/2012 12: 07: 00 AM
Language:
English
Alibris ID:
18302222999
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Edition:
2012, Peter Lang Inc., International Academic Publishers
Publisher:
Peter Lang Inc., International Academic Publishers
Published:
1/2/2012 12: 07: 00 AM
Language:
English
Alibris ID:
18302110179
Shipping Options:
Standard Shipping: $4.86
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Seller's Description:
PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
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2012, Peter Lang Inc., International Academic Publishers
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2012, Peter Lang Inc., International Academic Publishers
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Edition:
2012, Peter Lang Inc., International Academic Publishers
