How to increase market share by positioning your company to the buying public, from the best-selling author of Marketing on a Shoestring . Presents practical approaches, backed up by examples and case histories. Describes how businesses can create and maintain a position'' in the public mind, without having to continuously devise new marketing strategies. Based on the author's work with over 250 small- to medium-sized companies.
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How to increase market share by positioning your company to the buying public, from the best-selling author of Marketing on a Shoestring . Presents practical approaches, backed up by examples and case histories. Describes how businesses can create and maintain a position'' in the public mind, without having to continuously devise new marketing strategies. Based on the author's work with over 250 small- to medium-sized companies.
Read Less
Add this copy of The Marketing Sourcebook for Small Business to cart. $15.08, good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 1989 by Wiley.
Add this copy of The Marketing Sourcebook for Small Business to cart. $53.68, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1989 by Wiley.