With telecommunications competition becoming more intense everyday, it's clear that the telcos with the most effective marketing programs will win market share. Here's the book that shows business planners how to develop a competitive marketing process and utilize the latest strategies in database marketing to capture and keep the best and most profitable customers.
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With telecommunications competition becoming more intense everyday, it's clear that the telcos with the most effective marketing programs will win market share. Here's the book that shows business planners how to develop a competitive marketing process and utilize the latest strategies in database marketing to capture and keep the best and most profitable customers.
Read Less
Add this copy of Winning Telco Customers Using Marketing Databases to cart. $61.69, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 1999 by Artech House Publishers.
