Ruchika Sharma

Ruchika Sharma is working as Associate Professor at Delhi School of Business by Vivekananda Institute of Professional Studies - TC. She is Ph.D. from B.I.T Mesra, Ranchi and a Gold Medalist in MBA (GGSIPU, Delhi). She has more than thirteen years of experience in Academics and has been conferred with Best Teacher Award. Her research interests include consumer behavior, sustainability, employer branding, social media marketing. She has published articles in various international journals of...See more

Ruchika Sharma is working as Associate Professor at Delhi School of Business by Vivekananda Institute of Professional Studies - TC. She is Ph.D. from B.I.T Mesra, Ranchi and a Gold Medalist in MBA (GGSIPU, Delhi). She has more than thirteen years of experience in Academics and has been conferred with Best Teacher Award. Her research interests include consumer behavior, sustainability, employer branding, social media marketing. She has published articles in various international journals of repute listed in ABDC and Scopus. She has also presented research papers at various national and international conferences and won best research paper awards. She has also authored one book titled 'Service Marketing" in the year 2019. See less