"The special sauce that makes this book an essential reading is that, in all the explanations of how to navigate the organisation, she never loses sight of the fact that we are talking about humans relating to other humans. Shaping a DesignedUp Organisation is, in this sense, truly human-centred."-Andy Polaine, Design Leadership Coach Although many organisations talk about being design driven, customer centric and human centred, the majority are still teetering on the periphery of understanding what this really means. For ...
Read More
"The special sauce that makes this book an essential reading is that, in all the explanations of how to navigate the organisation, she never loses sight of the fact that we are talking about humans relating to other humans. Shaping a DesignedUp Organisation is, in this sense, truly human-centred."-Andy Polaine, Design Leadership Coach Although many organisations talk about being design driven, customer centric and human centred, the majority are still teetering on the periphery of understanding what this really means. For many, design is treated as a tick-box exercise, and while others might get it intellectually, they don't feel or live it as designers do-and yet they must if they want to lead in this competitive world. Shaping a DesignedUp Organisation was born out of both love and frustration-love for what design brings to people and organisations, and pure frustration because it's still so hard to get many organisations to shift left on design maturity. Moving organisations towards greater "design maturity" is not just about hiring more designers; it's about a shift in mindset, a commitment to seeing the world from a human-centered perspective and understanding that design is more than just making things look good. It's about problem-solving at every level and can add value across all the points on the business start model. Whether you're in product, tech, business, or design, you'll find practical ways in this book to integrate design into the heart of your organisation. With this book, you can make sure that design doesn't just get involved when there is UI to be designed but is involved when there is a problem, and that problem impacts a human. Design doesn't sit on the surface but is involved from the ground up-solving the right problems, balancing business goals, and enhancing the human experience. Growing design maturity is a team effort. If you're ready to learn how to advocate for design, understand its broader value, or drive your organisation toward a design-led approach, then welcome to the journey. Dive into this book and make change happen
Read Less
Add this copy of Shaping a DesignedUp Organisation: The Journey to to cart. $65.93, like new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2025 by Auerbach Publications.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Fine. Trade paperback (US). Glued binding. 270 p. Contains: Illustrations, color. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Shaping a Designedup Organisation: The Journey to to cart. $70.93, like new condition, Sold by GreatBookPricesUK5 rated 5.0 out of 5 stars, ships from Castle Donington, DERBYSHIRE, UNITED KINGDOM, published 2025 by Auerbach Publications.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Fine. Trade paperback (US). Glued binding. 270 p. Contains: Illustrations, color. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
