Nudge: The Final Edition
Richard H Thaler,
Cass R Sunstein
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Exactly What to Say: For Real...
Phil M Jones,
Chris Smith
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The Psychology of Selling:...
Brian Tracy
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Contagious: Why Things Catch...
Jonah Berger
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Gap Selling: Getting the...
Keenan
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The Age of Surveillance...
Shoshana Zuboff
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Alchemy: The Dark Art and...
Rory Sutherland
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Misbehaving: The Making of...
Richard H Thaler
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How to Win Friends and...
Dale Carnegie
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This Is Strategy: Make Better...
Seth Godin
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Obviously Awesome: How to...
April Dunford
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Nudge: Improving Decisions...
Richard H Thaler,
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Scientific Advertising: 21...
Claude C Hopkins
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The Science of Selling:...
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Outcomes Over Output: Why...
Joshua Seiden
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Using Behavioral Science in...
Nancy Harhut
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Why We Buy: The Science of...
Paco Underhill
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The Jobs to Be Done Playbook:...
Jim Kalbach,
Michael Schrage (Foreword by)
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The Seven Pillars of Customer...
Wayne McCulloch
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Laws of UX: Using Psychology...
Jon Yablonski
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The $12 Million Stuffed Shark...
Ms. Don Thompson
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This is Service Design Doing:...
Marc Stickdorn,
Markus Edgar Hormess
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Buyology: Truth and Lies...
Martin Lindstrom,
Paco Underhill (Foreword by)
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Predictably Irrational,...
Dr. Dan Ariely
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