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Behavioral Economics: The...
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American Bulk: Essays on...
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Using Behavioral Science in...
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This is Service Design Doing:...
Marc Stickdorn,
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The Human Element: Overcoming...
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Narrative Economics: How...
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The Age of Addiction: How Bad...
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The Customer-Base Audit: The...
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Customer Centricity: Focus on...
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The Brand Flip: Why Customers...
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Experiential Marketing:...
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The Jobs to Be Done Playbook:...
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The Customer Centricity...
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Decoded: The Science Behind...
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Hoodwinked: How Marketers Use...
Mara Einstein (Contributions by),
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Strategic Writing for UX:...
Torrey Podmajersky
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The New Marketing: How to Win...
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Mark Burgess
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Global Marketing and...
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Customer-Centric Marketing:...
Aldo Cundari
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Engaged: Designing for...
Amy Bucher,
Jeff Kreisler (Foreword by)
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