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Proceedings of International...
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The Digital Transformation of...
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Transforming Customer-Brand...
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Impact: A Complete Guide to...
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Customer Engagement and...
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Marketing Effectiveness:...
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Marketing in the Climate...
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Jon Bertilsson
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International Marketing in a...
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Market and User Research...
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Cross-Cultural Fashion...
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Conducting Social Marketing...
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Multivariate Analysis: An...
Klaus Backhaus,
Bernd Erichson
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Brand Desire: Spark Customer...
Kevin Perlmutter
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Foundations of Consumer...
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Attila Yaprak
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An Introduction to...
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Trust, Sustainability, and...
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Understanding the 2022 U.S....
Joel Sievert (Editor),
James C. Garand (Editor)
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Marketing Research for the...
Bonita Kolb
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Consumer Decision-Making,...
Andrew Smith,
Evgeniya Lukinova
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Complex Modeling of Consumer...
Makoto Mizuno
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The Future of Retail and...
Bethan Alexander (Editor),
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Strategic Marketing...
Alexander Chernev
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Culture-Led Brands: Drive...
Leila Fataar,
Edward Pilkington (Foreword by)
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